‘Madly Kenzo’, which draws inspiration from butterflies was introduced by Kenzo Parfums last year. This year, Madly Kenzo has been reinvented with a new limited edition fragrance inspired by the kiss of a butterfly named ‘Kiss ‘n Fly’.
This bottled sensation is inspired by the lightness and gracefulness of a butterfly’s kiss. Created by Aurelien Guichard, ‘Kiss ‘n Fly’ is essentially a fruity fragrance with top notes of pear, lychee and grape fruit, followed by floral mid notes of jasmine, lily and freesia and settles to base notes of soft musk and cedar. All these elements make this fragrance a euphoric and heady mix.
Kenzo is a Japanese fashion house founded by designer Kenzo Takada in 1970. After attending the Bunka Fashion College in Tokyo, he made a move to Paris in 1964 and founded his first Parisian boutique called Jungle Jap in 1970. Kenzo is credited with bringing Japanese fashion to the rest of the world, and his unique designs represent a mix of traditional Japanese lines with influences of nature and multi-culturalism. Kenzo Parfums division was launched in 1987, though he had created a perfume much earlier in 1978 named King Kong, in keeping with the Jungle Jap theme. Kenzo Parfums’ first official release was 1988’s Kenzo for Women, a scent whose name was later changed to ‘ça sent beau’, which translates to ‘It smells nice’. A series of successful fragrances for men and women have since been offered, including the company’s flagship scent, the very popular ‘Flower by Kenzo’. Kenzo Parfums later joined multi-national luxury goods conglomerate LVMH in 1993.
Madly Kenzo ‘Kiss ‘n Fly’ is available in 50 ml bottles and is priced at USD 105.