Bulgari celebrated the re-opening of its New York 5th Avenue flagship with an in-store cocktail reception followed by dinner, at an undisclosed location, for 200 guests including celebrities, influencers, models, and LVMH executives on Friday October 20th. The evening kicked off with a champagne reception to revel the newly designed boutique, developed by renowned architect Peter Marino. As guests roamed the space they were treated to musical entertainment by buzzworthy actress and DJ Ruby Rose and enjoyed Ruinart Blanc de Blancs paired with hors d’ oeuvres from Olivier Cheng.
Following cocktails, guests were whisked away to The Met Cloisters, the branch of The Metropolitan Museum of Art dedicated to the art and architecture of medieval Europe, for an intimate dinner, hosted by BVLGARI Chief Executive Officer, Jean-Christophe Babin, where they dined al fresco and were treated to two surprise performances: a dance by Lil Buck performed in the courtyard followed by an acoustic performance in the Museum’s Fuentidueña Chapel by Multi-Platinum Global pop star Demi Lovato.
The new BVLGARI 5th Avenue Flagship draws on a timeless yet contemporary vision of Rome. Occupying 4,000 square feet of property on the most iconic luxury shopping corner in the world, Peter Marino recalls Bulgari’s magnificent Roman roots while portraying a balance between ancient and new, tradition, innovation and eclecticism. Marino’s concept comes to life through daring combinations of precious materials, including fine marbles, luxury silks and velvets as well as in the décor and furniture, which features a careful selection of product counters inspired by Carlo Scarpa, sales tables retelling Franco Albini and Ico Parisi, and a sofa referencing Osvaldo Borsani.