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Longines Ambassador of Elegance Andre Agassi in Paris

connoisseur June 19, 2013 0
Longines Ambassador of Elegance Andre Agassi in Paris

Former ace tennis superstar and  Longines Ambassador of Elegance Andre Agassi was in Paris this weekend at the French Open Tennis Championships. Longines is the official timekeeper at Roland Garros, and it took advantage of the French Open Tennis Championships to further support its Ambassador’s charity work and presented the tennis star with a cheque for USD 50,000 for the Andre Agassi Foundation for Education. The tennis legend also held an autograph session to the delight of his many fans for the inauguration of the new Hour Passion boutique at 3 Rue de Sèvres, Paris 6. Longines used this occasion to organize its Longines Future Tennis Aces tournament for international under-13 players.

Andre Agassi was seen giving budding players and tennis enthusiasts advice at the Longines Smash Corner. This facility which has been set up in the Roland Garros Stadium and in front of the town hall in Paris, gives the public a chance to measure the speed of their service. Proceeds from this goes to the charity foundations namely Children for Tomorrow and the Andre Agassi Foundation for Education run by the brand’s two Ambassadors of Elegance – Andre Agassi and his wife Stephanie Graf.

The Andre Agassi Foundation for Education which aims at improving the education of disadvantaged children in the USA was set up in 1994. At a dinner held on the Champs Elysées, Longines presented a cheque for USD 50,000 to this foundation. The brand uses this occasion to organize its Longines Future Tennis Aces tournament for international under-13 players, throughout the two week period.

The Conquest Classic collection from Longines is being presented at Roland Garros this year. The collection emphasizes the brand’s ideals of elegance, tradition and performance which are also echoed in the French Open Tennis Championships. The timepieces in this collection are highly fashionable and timeless and are also fitted with self-winding calibres. As the Roland Garros 2013 watch, the Conquest Classic Chronograph  is fitted with a black dial and has a column-wheel movement-L688, which was specially developed by ETA exclusively for Longines.

Longines has been based at Saint-Imier in Switzerland since 1832. It has the experience as official timekeeper of world championships and as partner of International Sports Federation for generations. Longines is a member of the Swatch Group Ltd, the world’s leading manufacturer of horological products.

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