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ZZegna Spring Summer 2012

gulfconnoisseur April 3, 2012 0
ZZegna Spring Summer 2012

Product Highlights
For this Spring Summer season, Z Zegna designs its collection:
– combining elegance, art and creativity with a masculine edge
– creating strong innovation in design, styling, materials and colours
– connecting to the brand’s values but still looking to the future

As every season, the initial starting points were:
– the arts world
– the Zegna Heritage
– the world of today

Jackets, bombers, shirts and trousers are dyed with silicon resin, that is sprayed on the finished garment. After drying the silk becomes glossy and translucent thanks to an infinitesimally thin ceramic membrane that gives structure and impermeability whilst staying incredibly light and smooth

Abstract prints from the 60’s Expressionism, become inspiration for this SS12 Collection, either for a casual or an elegant outfit. The result is a fresh Summer innovative look that doesn’t forget the beauty of the past.

A composition of cotton, linen and canvas in natural colours, creates a jacquard effect, usually used for the “espadrillas” shoes (especially popular in Catalonia and the Basque Country) is now reinvented for knitwear and knitwear jackets.

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